SEM (Search, Display, and Retargeting)
As privacy laws continue to evolve, it is important for dealers to have evolving strategies in order to effectively target and retarget active shoppers. Instead of choosing between the few local TV stations and print media outlets, dealers are now having to assess dozens of digital ad platforms. But this is good news!
FTC compliant data companies like Oracle are still able to produce high-quality audiences. Reach engaged shoppers with customized messaging and optimize your impression-to-conversion rates.
Carsignment provides access to all major search engines like Google, Yahoo, and Bing, as well as cross-network marketing like Google shopping ads, display ads, and YouTube video ads.
All campaigns are linked to the same audience, which allows customized retargeting through all platforms:
–AdWords (Google text)
–Shopping ads (Google image)
–Performance Max (Google display network)
–Video pre-roll (YouTube video)
–Remarketing (all platforms text, image, and video)
Our expert account managers coordinate audience-exclusive offers with original content. By further isolating these targeted audiences, we are able to provide effective customized messaging to your audience every step of the way.
Optimize all shopper contacts by pairing with Carisgnment SEO services . Increase impression-to-conversion rates with CRM and website audits.
PAID ADS
AdWords are not the only thing to consider in your search engine marketing (SEM) strategy. Download our Paid Ads reference sheet for new ways to reach your audience.
PAID SEARCH CAMPAIGNS
Bring all of your audience data together with paid search ads. Match your inventory with ready-to-buy shoppers through custom offers.
Shopping Ads
Dominate SRPs with Google shopping ads. Customize your listings with user data to bring qualified vehicle images to active shoppers.
Performance Max
Unlock the full power of Google with Performance Max. Reach your audience across platforms including Google Display Network, YouTube, Maps, Gmail, Search, Shopping, and Discover.